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Showing posts from August, 2020

Shin Black – The Upgraded King!

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  Once upon a time, there was a king called Shin Ramyun that made the world cry and sweat like rain with its unique Korean spicy beef broth. Shin Ramyun’s reign continues but the king presented a new upgraded version of itself: cloaked in powerful-looking black robe, Shin Black’s era has arrived! Shin Black’s broth is created by combining two packs of soup base to add greater depth to the original Shin Ramyun broth. If Shin Ramyun has the flavor of peppery beef soup, then Shin Black has the flavor of “seolleongtang seasoned with dadaegi.” “Seolleongtang,” or ox bone soup, is one of Korea’s representative traditional dish that requires tremendous amount of time and devotion to make. It takes several days and constant watch to make sure the deep ox bone flavors to adequately melt into the boiling water (the process is similar to how Japanese-style tonkotsu, or pork bone, broth is made). “Dadaegi” is a kind of spicy seasoning made by crushing red pepper, garlic, scallion, ginger, sugar, a

A Parent of Ram-Don (I) – Chapagetti

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  In Parasite, the Academy and Oscar Award-winning film created by South Korean movie director Bong Joon-ho, a signature noodle dish called Chapaguri was introduced and became popular not only among Koreans but also among viewers from many different countries. Chapaguri now has an English name – Ram-Don – a dish that is even being served as a part of menu in some Korean restaurants in America. Ram-Don can actually be cooked fairly easily by combining two Korean ramen products: Chapagetti and Neoguri (both from the same manufacturer, Nongshim). This article would like to briefly introduce one of Ram-Don’s parents – Chapagetti. Chapagetti, despite being one of the Korean “ramen” product series, is actually more of a “jajangmyeon” which is also known as Korean black bean sauce noodles. With its widely appealing taste and affordability, jajangmyeon has long been loved by Koreans regardless of age and gender. It is still a popular choice of lunch especially after physical labor. There is ev

A Parent of Ram-Don (II) – Neoguri

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  In Parasite, the Academy and Oscar Award-winning film created by South Korean movie director Bong Joon-ho, a signature noodle dish called Chapaguri was introduced and became popular not only among Koreans but also among viewers from many different countries. Chapaguri now has an English name – Ram-Don – a dish that is even being served as a part of menu in some Korean restaurants in America. Ram-Don can actually be cooked fairly easily by combining two Korean ramen products: Chapagetti and Neoguri (both from the same manufacturer, Nongshim). This article would like to briefly introduce one of Ram-Don’s parents – Neoguri. First released in the Korean market in 1982, Neoguri is one of the longest-living ramen brand of manufacturer Nongshim. It only took two months after release to score over 20 hundred million won (1.6 million US$) in revenue, and in the following year 1983, it went over 150 hundred million won (12 million US$). Today, Neoguri has grown into a bestselling ramen product

Shin Ramyun – The King of Korean ramen that can make tough guys cry!

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  If I were asked to choose one instant ramen product that can represent Korean instant ramen, or “ramyun” (Korean was of saying ramen), then I must choose Shin Ramyun. I believe most Koreans will agree with this choice! Released by Nongshim on October, 1986, Shin Ramyun has received huge love by Korean consumers ever since. Even today, it prides on selling 300 million unit per day on average, which means it is covering around 25% of Korea’s whole instant ramen market. This testifies to the fact that Shin Ramyun is recognized as an unprecedented, big-hit instant ramen product in Korea. Moreover, its popularity extends beyond Korean market, stretching across more than a hundred countries including China, Taiwan, Japan, and America. Despite being sold internationally at a price that is 2~4 times more expensive than in Korea, Shin Ramyun has successfully proved its appeal to consumers from worldwide. Shin Ramyun was inspired by one of Korean traditional home meals, peppery-hot beef soup.

Anseoung-Tangmyeon: the Ramen that will Perfectly Suit Your Taste!

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  The product name Anseong-Tangmyeon was creatively inspired by the Korean idiomatic expression “Anseong-Mochum,” which is used when describing something that “perfectly suits your taste.”  Historically, the city of An-Seong (안성/安城) in Korea had been renowned for having many masterful craftsmen who made exquisitely customized brassware in the past; there is even a local museum for it! In the contemporary Western sense, it would be like ordering customized clothes from the great designers of Milano, Italy.  Therefore, the name Anseong-Tangmyeon shows the manufacturer’s confidence that it can suit the taste of almost all Korean buyers as if it was specially customized for each individual. With more and more people from around the globe getting to know and enjoying Korean food products, I positively expect Anseong-Tangmyeon can become able to bring joy to not only Koreans but also many more foodies worldwide!  It is recommended to boil with few small slices of shiitake mushroom, scallion,

Potato Noodle Soup – Who hates potato?

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  Potato is a jack-of-all-trade ingredient that has been historically enjoyed by both eastern and western worlds. Nongshim, the Korean instant ramen giant that created  Shin Ramyun ,  Shin Black ,  Chapagetti ,  Neoguri , and so forth, successfully made “potato noodle” into an instant ramen product in 2003. Unlike most instant ramen products, Nongshim’s  Potato Noodle Soup ’s noodle is made up of more than 50% of potato starch, giving it a unique chewy texture! Nongshim Potato Noodle Soup (Family Pack) Nongshim Potato Noodle Soup 1 Single pack = 100g 1 Family pack = 4 single packs = 14.1oz (400g) 1 Case = 8 family packs = 112.8oz (3.2kg) K-Food, Korean Brand UPC: 031146032020 농심 감자면 패밀리팩